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About

DesignLeaves

    my personal brand

Nel 2010 inizia a prendere piede il bisogno di dare un’identià concreta a tutte quelle che sono le passioni e progetti che impegnano le mie giornate, nasce così il brand DesignLeaves.

Il concept iniziale mirava ad unificare la passione per la grafica digitale, soprattutto vettoriale, quella per il mondo digitale e la propensione a sviluppare idee e prototipi coerenti con l’ideologia ecocompatibile.

La versione definitiva, è stata pensata e realizzata, prima su carta e poi su formato vettoriale, il 31 Dicembre 2016 alle ore 23:35, subito prima dello scoccare della mezzanotte, con il puro desiderio di vivere il nuovo anno sotto la luce di una nuova immagine.

Il concept in se è stato assemblato unendo la forma e il colore di una foglia che capovolta richiama la sagoma della punta di una penna stilografica, infine uniti alle nervature vanno a  comporre il canale attraverso il quale scorre l’inchiostro.

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About Me

Improving Way of Mind

“Cambiare il modo in cui percepiamo la realtà trasforma l’oggetto della nostra osservazione.”

Crescendo, nell’evoluzione di noi stessi, andiamo alla sfrenata ricerca di un’identità da presentare al mondo. In questo tortuoso percorso a volte cadiamo, e nel rialzarci abbiamo l’occasione di osservare la vita da un punto di vista non convenzionale, quello del fallimento inaspettato. In un momento di difficoltà molto spesso riusciamo a sviluppare e scoprire quelli che potremmo definire i super poteri del nuovo millennio: il reinventarsi ogni giorno.

Intellect Soup

“Carote internet e cipolla !! I giapponesi fanno le zuppe più buone”

Al secondo anno di università, seguendo il corso di Gestione della Qualità, il professore ci ha illustrato delle metodologie utilizzate per il miglioramento di un processo produttivo. La prima veniva chiamato Kaizen, coniata dall’ economista Masaki Imai e composto dalle parole giapponesi Kai (cambiamento)  e Zen (miglioramento): essa consiste nel affrontare piccoli cambiamenti migliorando di volta in volta un aspetto del processo produttivo andando così ad osservare singolarmente i benefici che questo comporta.

Detto ciò protemmo considerare la nostra mente come il frutto di un processo produttivo, quale potrebbe essere la preparazione di un minestrone da offrire al mondo. Quindi, perchè  non applicare il metodo Kaizen?

Ogni giorno nell’accendere i nostri pc e smartphone di certo le informazioni per migliorare noi stessi non mancano, e sono pure gratis. Professori e liberi smanettoni digitali sono pronti a elargire il loro sapere attraverso un video, un post o un tutorial. Dunque, forse non è la quantità  di ingredienti il punto focale per la corretta preparazione del nostro minestrone, ma la qualità e il modo in cui li andiamo preparando.

But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter consequences that are extremely painful. Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it? But who has any right to find fault with a man who chooses to enjoy a pleasure that has no annoying consequences, or one who avoids a pain that produces no resultant pleasure?

But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter consequences that are extremely painful. Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it? But who has any right to find fault with a man who chooses to enjoy a pleasure that has no annoying consequences, or one who avoids a pain that produces no resultant pleasure?

But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter consequences that are extremely painful. Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it? But who has any right to find fault with a man who chooses to enjoy a pleasure that has no annoying consequences, or one who avoids a pain that produces no resultant pleasure?

But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter consequences that are extremely painful. Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it? But who has any right to find fault with a man who chooses to enjoy a pleasure that has no annoying consequences, or one who avoids a pain that produces no resultant pleasure?

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